Tag: content marketing

How to create a successful B2B content strategy
Content Marketing

How to create a successful B2B content strategy

Make your B2B content marketing strategy much more effective Content marketing is one of the biggest resources for achieving conversions in online businesses. This is because its principles rest on clear goals of attraction and conversion of users to loyal customers. Therefore each of the strategies developed based on content marketing are specifically aimed at…

What is Branded Content
Inbound Marketing

What is Branded Content

Brand generation is more effective with the principles of Branded Content To position your brand among your target audience and capture their attention, generating trust and authority, you need to know each of the aspects of content marketing. Among them is the Branded Content that could become your ally to position your brand. Something we…

5 ways to increase Content Manager productivity
Content Marketing

5 ways to increase Content Manager productivity

  Reach your goals through content marketing When we talk about Content Managers, are not just talking about an editor, a writer or someone who handles the techniques of persuasion through writing. If we incorporate a Content Manager into our team under these assumptions, we are limiting the team and reducing the possibilities of having…

How to write the perfect blog post
Content Marketing

How to write the perfect blog post

Even though time is short, publishing bad quality content just to meet deadlines is not worth it. In addition, knowing that our target audience has access to myriad of articles on the internet, it is very unlikely that he will comply with ours. It can be complicated to take into account all aspects when we…

What is Buyer Persona and how to define it
Content Marketing

What is Buyer Persona and how to define it

Buyer Persona in content marketing is the definition of the target of your product or service. It helps you to know and understand your customer, their needs and aspirations much better. With this, we can define specific strategies for those profiles, delivering content that really interests them and converting them into our customers. Any digital…

5 tools to save time creating your content
Content Marketing

5 tools to save time creating your content

It does not matter if you are an editor, blogger or have an agency dedicated to online marketing, likewise this article will serve you a lot. Thousands of people go to the internet in search of information, entertainment or simply for leisure, the vast majority of these users are not willing to read lots of…

The roadmap to create content that sells
Content Marketing

The roadmap to create content that sells

With good management in your content marketing ensure good results Elements that you should take into account for an ideal roadmap for your team When it comes to teamwork, it is best to perform a management that allows each of the steps to be followed in the best way and with the assurance that they…

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