Content Marketing

The GDPR and the obligation to inform [TEMPLATES]
Content Marketing

The GDPR and the obligation to inform [TEMPLATES]

The General Data Protection Regulation, was published in May 2016 and will be mandatory as of May 25, 2018. The new standard is applied directly throughout the European Union and is based on the protection of people regarding the processing of personal data and the free circulation of this data. Every company or organization, located…

How to organize your content marketing team
Content Marketing

How to organize your content marketing team

To build workflows that allow the productivity of your content marketing team to increase, it is important that each of the steps within the content strategy is known. In this way, content creators, editors and content managers can understand the plan and meet deadlines and functions without delays, thus achieving efficient team management. —— Download…

The complete guide to hiring a Content Manager
Content Marketing

The complete guide to hiring a Content Manager

Discover how to hire your new Content Manager by following a few simple steps Content marketing is one of the most important factors in helping your website succeed. Without good content management that is consistent with the company’s objectives, attracts the right audience and based on the fundamentals of Inbound Marketing, it will be difficult…

How to build a content marketing plan
Content Marketing

How to build a content marketing plan

The key to making effective content marketing is to draw up a good marketing plan. How can you guarantee the success of the strategies if you do not know what you are going to do and how to measure its success? Different types of companies need to justify the investments they make in inbound marketing….

How to generate more leads through content marketing
Content Marketing

How to generate more leads through content marketing

Time is moving faster than ever. Whilst the transition from blackand-white to colour television protracted over decades, the internet has developed at a phenomenal pace. Findings from content analysis leaders Worldstats reveal the internet expanded by almost 21,000% between 1995-2015; and, at this very moment,a staggering 4.1 billion people around the globe can now claim…

Why forMarketer can increase your sales more than 600%
Content Marketing

Why forMarketer can increase your sales more than 600%

“… a marketing technique to create and distribute valuable, relevant and coherent content to attract and acquire a clearly defined audience, with the aim of promoting the profitable action of the client”. This is the definition of Content Marketing that we can find on the Internet usually. The key characteristics of a content are: valuable,…


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